A whole trip for one roll? Gimcheon makes gimbap a picnic destination
Pick a roll, try an activity, then leave time for the park. A little planning goes a long way at Gimcheon Gimbap Festival.
Pick a roll, try an activity, then leave time for the park. A little planning goes a long way at Gimcheon Gimbap Festival.
Where a wave begins matters as much as its size. Four Korean stars offer different starting points for long hair.

MAY’s new single makes this a good moment to explore SOUL and LITE too. Start with the voices and performances that give each team its own introduction.

October 17–23 brings silvergrass walks, autumn gardens and evening light shows to Seoul. Here is how to plan the climb, transport and parking.
A surgical crisis on her first day, then a clash over a wealthy chairman and a teenage patient. Gye Su-jeong’s decisions expose the hospital’s priorities, while her appetite adds an unexpected comic streak.
From a pearl-toned shirt to textured knitwear, six looks show how small choices in accessories and fabric change the mood.
Clear umbrellas, raindrops and bodies in motion: a collection becomes photographs and fiction in an Itaewon exhibition.

A shared performance of “One Of The Girls,” sheer purple patterning and lace-up boots. Six photographs reveal the details of JENNIE’s look.
A curated starting point.
The Seoul notebook
Places, details and practical questions for a first city walk.
Food, explained
Ingredients, ordering and the stories behind a meal.
Explore Food →
MAY’s new single makes this a good moment to explore SOUL and LITE too. Start with the voices and performances that give each team its own introduction.
Pick a roll, try an activity, then leave time for the park. A little planning goes a long way at Gimcheon Gimbap Festival.

From Incheon to an overseas tour, a virtual group meets a very real audience.
Get advance updates on pop-ups · special exhibitions · events.